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Zee.Dog: Visual Communication & E-commerce
At Zee.Dog, a global pet brand known for its bold and innovative designs, I worked as a designer creating visual communication for e-commerce and retail. I contributed to campaigns like the Marvel collab, the Kermit collab, and others, designing newsletters, retail displays, and promotional materials that maintained the brand's identity across digital and physical platforms.
Late Cafe
Late is a cafe located in Botafogo, Rio de Janeiro, that features a unique concept: it houses rescued mixed-breed dogs, or "vira-latas," offering visitors the opportunity to connect with these affectionate animals while enjoying their coffee. The space blends comfort with a touch of chaos, reflecting the dynamic and playful spirit of Rio de Janeiro. Designed to cater to young people seeking relief from the stress of daily life, Late provides a warm and inclusive environment where coffee, dogs, and community come together in a welcoming, relaxed atmosphere.
20 Years of Design at ESPM Rio
To celebrate the 20-year anniversary of the Design course at ESPM Rio, our class in Emotional Design was tasked with creating a visual identity for the occasion. Among all the proposals, this concept was selected as the official visual identity, representing this milestone through thoughtful design and creativity.
Home Screen of the Novücard App
The redesign of the Alt.bank app's home screen for the Novücard app focused on creating a cleaner, more intuitive user experience. Backed by extensive usability tests and input from the team and leadership, the new design prioritized simplicity and functionality, addressing key user needs. This collaborative effort resulted in a screen that is both user-friendly and visually cohesive.
Victor Daudt Visual identity
The visual identity for Victor Doubt brings warmth and approachability to the world of logic, critical thinking, and mathematics. Designed to make complex subjects feel less intimidating, the identity balances clarity with a creative edge. The logo combines his initials, V and D, with elements inspired by synapses, reflecting his focus on logical connections and thoughtful teaching.
filo by melissa
Filo is a conceptual sex care line, blending softness and sophistication with Melissa's brand identity. From the logo to the 3D product designs, every element was crafted to redefine intimacy. This project included designing vibrators, lubricants, and packaging, as well as envisioning the branding and retail experience.
DinDin Motion Graphics
DinDin is a conceptual YouTube show designed to make financial learning engaging and accessible. The project includes a complete visual identity and a motion graphics opening for the episodes, combining dynamic visuals with an approachable style to demystify personal finance.
Posters for an R&B festival
Designed for a college project, these posters celebrate Rio’s summer energy and local R&B talent. With vibrant visuals and dynamic compositions, they highlight the rhythm and essence of the season and the genre.
Labs
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